Tag Archives: Sydney Screams

Creating Your Own Demand

Rule_34We all know about Rule 34: There is a fetish for everything. Everything has potential to turn someone on. It’s one of the best things about being a sex worker. You get to create your own niche to the extreme. But how exactly do you build demand once you’ve created your niche? The good news is that it is essentially really easy. The bad news is that it is time consuming. But nobody is going to be successful doing nothing, so I’m just going to assume that you’re not lazy and that you want to fucking work. First off, get your ass on social media. You can’t avoid social media anymore when you’re creating your demand. Hashtags are your best friend on Twitter, Facebook and Instagram. But it’s so much more than that!! You have to also network. The sex worker community on Tumblr is one of my absolute favorites. People constantly build each other up, dish out hate on creepers, and reblog advertisements. Just remember that you’re expected to do the same! Use watermarked photos of yourself to advertise your services, whether you’re a pro-Domme, cammer, PSO or escort. Don’t just post the photo though, include your website(s) in the description!

Do a bit of research. Who are the people who have similar interests and where do they hang out? There are forums for just about every kink these days, and forums are a great place to start conversations with potential clients/customers.

Own what you do. Are you a POC into cosplay? Show off your geek knowledge along side your cosplaying photos. You have a personality (even if it’s a made up one), use it to your advantage. By making yourself a relatable individual, people will feel connected to you and more likely to support your services. This can be a problem when you’re a FemDom, as there is a fine balance between being too accessible and not enough. Find that balance! Do something different from everyone else. Nobody likes a copycat. Don’t copy other people!! It’s in poor taste. Standing out from the crowd will make you stand out in peoples’ minds.

Don’t wait for other people. You own you. You control what you do. You cannot expect to sit around and wait for others to make you successful. That’s not how this industry works. Find what you want to do and do it. Don’t wait for companies to hire you. Don’t wait for approval from anyone. Just fucking do it.

Nobody cares about your success more than you, so why on earth are you not doing anything about it? 

Sydney Screams: Fetish Model, Clip Producer, Adult Actress, Radio Talk Show Host

Putting Content Marketing To Work As a Sex Worker

content-marketing-wheelContent marketing is the method of using your expertise to attract potential clients. Usually, content marketing involves maintaining a blog that acts as a “how to” regarding industry related questions, and is by no means a fast pay off. Content marketing has shown great success in industries ranging from real estate to finances to homemaking skills (why do you think celebrity cooks have top selling cookbooks and popular, make reservations weeks in advance restaurants?). That’s great, but what does that mean for us sex workers, and should we be putting it to work?

I don’t know about you lot, but I’m flooded by emails and twitter @’s asking for advice regularly on how to get started and how to do X, Y or Z. I mean, hello, this blog exists for a reason!! Personally, I hate writing 101’s for people when I had to figure things out on my own years ago when even fewer resources existed out there. There’s a very natural mindset that exists within some of us about not wanting to share our secrets with our competitors, especially when they’re complete strangers.

But, here’s the thing.

Sharing secrets is working in other industries. There is no reason to believe that content marketing wouldn’t work for sex workers either. Many of us already maintain blogs or tumblrs or twitters, and even more of us tout that we’re experts or the “go to” gal or guy for whatever our specialty is. So why aren’t we proving it? If your online reviews call you queen of the bj, maybe it’s time you write a blog about what you do that make your blowjobs so special. Or if your feet are a sought after commodity, share what your day to day routine is for keeping them in perfect condition.

The idea behind content marketing isn’t to share 100% of the secrets or tips. The idea is to show that we know what we’re doing, and that we’re the best at what we do. This is especially vital now that Google+ has teamed up with WordPress and other online publishing sites to link it back to your Google+ profile (with your profile photo by the link, which gives you extra credibility). Why’s that important since less than 1/4 of Google+ profiles are active? 1-it makes plagiarism a bit harder. 2-it will improve your Google ranking. 3-if you don’t want to be higher in Google ranking, there’s something wrong with you.

Let’s face it; vanilla marketing trends are just as relevant for us as they are for the outside world. Ignoring them isn’t something any of us can afford to do, so put those blogs, tumblrs, twitters and youtube channels to work!!

Sydney Screams: Fetish Model, Clip Producer, Adult Actress, Radio Talk Show Host

You Can’t Do It All At Once

A lot of my model and pro domme friends jokingly tell me I do too much, which is probably true, but at the same time it isn’t. I’m one of those girls who not only maintains a full time, 9-5 vanilla day job, gets at least 8 hours of sleep a night and works as a model full time, which involves everything from marketing to booking to shooting to editing. It’s taken me a while, but I’ve finally learned how to manage my time to best adapt to my busy lifestyle. So here are a few times for successfully managing your time:

  1. Know Your Limits. I don’t mean what you will and will not do, I mean what you can and cannot do both mentally and physically. I stress out easily if I do not live within my limits, which can be anything from not getting enough sleep to overbooking myself. I make a point of going to bed around the same time each night so that I can get at least 8 hours of sleep. I also make a point of having at least one day a week that is My day; no friends, no modeling work, nothing except what I choose to do. Working outside my limits has caused me to lose jobs because I’m too stressed out to do them.
  2. Keep a written calendar. Sure, your phone and computer have calendars built in, but the physical aspect of writing something down is bound to help you remember. For me, once it is written down, it is committed to memory. If someone asks me if I’m free to work on a specific date, I tend to know without having to look it up whether I’m available or not.
  3. Set a schedule. I work a 9-5 day job, so my day job schedule is set. I also schedule when I shoot and how long I’ll be shooting for. For example, maybe Tuesday is my filming day for myself. I know that every single Tuesday from 7-8 or 7-9, I will be shooting clips. Since I’ve planned that in advance, I come up with ideas in advance. Or maybe as a webcam model, you know your busiest hours are from 7pm-midnight, so that’s when you work. If you keep the same schedule as a cam model, people will know when to expect you, which pays off big time once you have regulars.
  4. Plan things out. Are you a traveling sex worker? Plan in advance to not only save you time but also money. Book work in advance! Don’t wait for the last minute and hope that something comes up. I hate to tell you this, but just because you work on a “I’ll wait until last minute” or a spontaneous schedule, doesn’t mean the rest of the world does too.
  5. Don’t get distracted. If you plan on webcamming from 7-10pm, do it. If you plan on shooting clips for 2 hours, do it. Don’t let emails or the interwebs or tv distract you. I’ll let you in on a secret…They will still be there when you’re done.

There is no easy way to figure out how to best manage your time. I had a huge anxiety attack over how stressed out I was before I really figured out how to manage my time. It paid off though. Since then, I haven’t been stressed out over my time, I get things done and I still have free time for me. Nobody is going to manage their time the same, but once you figure out what works for you, stick to it!

Sydney Screams: Fetish Model, Clip Producer, Adult Actress, Radio Talk Show Host

Consistency is Key

So, you recently opened your very own clips store and you’re wondering “why isn’t the money pouring in?” Maybe you had heard from other girls or producers that they make enough money off their one or two clip stores to make a living. Sounds easy, right? WRONG! There are few key components that you need to consider in your path to success. Sure, putting up a few videos here and there doesn’t sound hard, but let me break this down for you, consumer style: You’re out of your favorite cereal, so you go down the cereal isle at the market and find that the brand you usually buy has changed their product’s ingredients, you’re bummed but you pick it up hoping that it’s still the same. Well, you get home and it’s not. It doesn’t taste the same at all! So what do you do? You switch brands. Or, you’re out of your favorite cereal, so you go down the cereal isle and they are out of that kind. What do you do? Try something new.

This is the way the mind of buyers work, and not just when buying cereal. Your overall brand consistency is the key to your success when it comes to clips. You may be asking yourself “well how do I develop that?” It isn’t the easiest thing on the planet, but success doesn’t come without work!

Time Consistency

The major clip sites out there give you an option to schedule clips for future posting. Utilize the hell out of this!! If your customers know that you have a new clip posted every day at 11am, with a different format following at 3-4 hour intervals the rest of the day, they’re going to check your clip store every day. If they know that you only post a new clip once or twice a week, they’re going to check just those days. How do you let them know? Easily! Tell them! Most clip stores allow you to have a description, so simply spell out “New clips posted daily at 11am!” and then stick to that. You don’t want to rush each day uploading a new clip to meet the deadline, so schedule clips a week, month or several months in advance to avoid stressing yourself out. In addition to your current fans knowing when to find you, having your store on the “recently updated” list on the front page consistently will bring new fans to you!

Quality Consistency

You don’t like the new ingredients used in your favorite cereal, so why would you expect your buyers to like it if you are constantly switching between poor quality and HD quality videos? Now, I should be a bit more specific here. When you post clips, you can post the same clip in various formats/qualities, but specify that in the description! And do not post one clip in one poor quality and the next clip in excellent HD quality. Be consistent! If your videos are always well lit with very little grain, keep that up. Make sure you’re always using the best lighting possible and the same camera. The only time you want to break consistency is when you’re improving your quality by adding better lighting or upgrading to a better camera.

Content Consistency

Ok, so you’re still a newbie and you don’t know what to post. Cool! That’s fine. You’re learning, but if something sells really well for you DO IT AGAIN! Don’t skip over it and never do it again. Sure, selling clips is a trial and error process, but if something works  for you, continue it. You don’t want to wear the exact same outfit or speak the exact same lines, but the general idea/theme of the clip can remain constant without there being an issue. The best part about this is that when you have several clips of a specific category up in your store, often times new fans will go through and buy all of them, rather than just one!

What does this all mean when you put it together? It means you’re going to need to film a lot, in advance. You’re going to need to maintain the quality of your camera work, lighting, and editing, and only ever move up in quality. And you’re going to need to shoot the same things over and over and over again. Best way to do this? Pick a day and shoot as much in that day as you can. If you manage your time well, you can knock out anywhere from 6-10 clips in an hour. That’s about a week’s worth of content! Plan ahead and know what you’re going to shoot, and you can get shooting clips down to an art that works for you. Your fans will see the hard work you put in and it will pay off.

Sydney Screams: Fetish Model, Clip Producer, Adult Actress, Radio Talk Show Host

Best Equipment For The Job: Lighting

By Sydney Screams

If you’re doing more than webcamming, you are going to need good lighting. Most cameras require better lighting than what the average person happens to have at their home; floor lamps and table lamps tend to only have one, low wattage bulb that doesn’t give off enough light needed to produce a quality image. You’re going to need better (and more) equipment than a few standard home lamps, and you’re going to have to pay for it. As a producer or self-producing model, lighting is key. Luckily, there are several options depending on your budget and your needs. Ask yourself a few questions before you choose what to buy: Do you travel a lot? What is your budget? How many lights do you need? How many lights do you have space for? How many people are you generally shooting?

Saving by buying one light is a great way to start, although you’ll find that buying individual lights will quickly add up since kits tend to be cheaper options. My personal two favorite budget brands for lighting are Cowboy Studios and Smith Victor. Both offer budget lighting (although you may not initially think so based on the $100-700+ light kits). Both Cowboy Studios and Smith Victor offer a range in lighting kits that may or may not include a carrying case (a must if you travel a lot), and include anywhere from one light up to four lights. Although you may think that you only need one light, you’ll then have the problem of shadows. You can easily start off with one light (around $90 for a 5 bulb light with soft box and light stand) and then add a second once you are able to afford to do so. However, if you can afford to go ahead and get a 2-3 light kit right off the bat, I recommend doing so! Smith Victor offers a 1250-Watt 3 light kit (2 regular lights, plus a hair light, 3 stands, umbrellas and carrying case) for around $275 http:// www.amazon.com/3-Light-1250-Watt-Thrifty-Mini-Boom-Carrying/dp/B0000AJB80/ref=sr_1_10?s=photo&ie=UTF8&qid=1347385444&sr=1-10&keywords=victor+smith+light. Alternatively, Cowboy Studio offers a 3300-Watt 3 light kit (2 regular lights, plus hair light, 3 stands, 3 soft boxes and carrying case) for $250 http://www.cowboystudio.com/product_p/vl-9026s-b85w.htm . With video lighting, avoid getting a lighting kit with less than 1000 watts. While you may not need 1250 or 3300 watts that come with either of these two options, having too much light is better than having not enough. You can always turn off a bulb or two, whereas you can’t always add a bulb or two.

Having good lighting makes the difference between “eh” and “wow!” quality when you are selling clips. Your customers will notice a difference and trust me when I say that nobody complains about better quality content. Just a tip: You don’t need to shine the light directly on yourself unless there’s a soft box or umbrella, but bouncing light off the ceiling will provide you with clean, soft lighting. Having good, soft light will make the HD look better, but also soften out your skin, which in turn makes you look better! Win!

Sydney Screams: Fetish Model, Clip Producer, Adult Actress, Radio Talk Show Host